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BUSI 710

Conceptual or Theoretical Framework Assignment Instructions

Although the terms conceptual and theoretical frameworks have been used interchangeably at times they do refer to two different things. A theoretical framework is a study based on an existing theory or theories where as a conceptual framework is something the author develops based on the theory. After reviewing the Reading and Study material for this module, conducting your own outside research, and considering the two different types of frameworks, select a conceptual or theoretical framework to explore that will align with your problem statement from last week. Complete the below items for this project:

1. Identify the appropriate framework (conceptual or theoretical) and provide a rationale for the selection.

1. Explain why the selected framework is important and how it can guide research.

1. Provide a basic example of your selected framework (See Examples Below).

Example

Theoretical Framework


Theory:
Theory of Planned Behavior (Ajzen, 1991)


Premise:
The Theory of Planned Behavior states that attitude, subject norms, and perceived behavioral control, together shape an individual’s behavioral intentions and behaviors (Ajzen, 1991).


Theoretical Framework

Attitude

Behavioral

Intentions

Behavior

Subjective Norms

Perceived Behavorial Control

Example

Conceptual Framework

Parenting Styles

Authoritative

Permissive

Democratic

Personality Type

Driver

Expressive

Amiable

Analytical

Self-Esteem

High

Moderate

Low

Demographics

Age

Order in the Family

Education Level

Conceptual Framework

Teenage Future Success Rates in Career Development

Attitude

Attitude

Attitude

Attitude

Criteria Ratings Points

Content –
Quality of
Information

50 to >47.0 pts

Advanced

All components of the
assignment are answered in
a well-thought-out manner
and supported.

47 to >45.0 pts

Proficient

All components of the
assignment are answered in a
well-thought-out manner, but
some areas lack support.

45 to >0.0 pts

Developing

Some components of
the assignment are
not addressed in a
well-thought-out
manner.

0 pts

Not
Present

50 pts

Content –
Scholarly
Resources

20 to >17.0 pts

Advanced

The student supports
statements with at least
three scholarly resources
and integrates them well
throughout the assignment.

17 to >16.0 pts

Proficient

Student supports statements
with at least two scholarly
resources, but the integration
is not as thorough as it could
be.

16 to >0.0 pts

Developing

Student supports
statements with only
one scholarly
resource, and/or does
not integrate them
well throughout the
assignment.

0 pts

Not
Present

20 pts

Structure –
Format
and Tone

30 to >27.0 pts

Advanced

Professional vocabulary,
writing style, and tone are
used consistently throughout
the assignment. Any
sources used are properly
referenced/cited in APA
format.

27 to >25.0 pts

Proficient

Professional vocabulary,
writing style, and tone are
used consistently throughout
the assignment. Any sources
used are referenced/cited but
have APA formatting errors.

25 to >0.0 pts

Developing

Several errors exist
within professional
writing style, tone, and
APA citation/reference
formatting.

0 pts

Not
Present

30 pts

Total Points: 100

Conceptual or Theoretical Framework Assignment Grading Rubric |
BUSI710_D05_202140