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Department of Languages: English

2021 – 2022 Academic School Year

Grade 10

December Vacation Project

Name:

Date:

Class:

Teacher:

Due Date: January 14, 2022 Total: 52

Part 1

· Define the following terms as they relate to advertising. (1 point each)

· Provide one example for each word.

The boxes will automatically expand as you type. Before you submit your work, ensure that your work is neat.

WORD

DEFINITION

EXAMPLE

advertisement

manufacturer

brand

consumer

product

target audience

persuasive technique

slogan

repetition

testimonial

bandwagon

appeal

ethos

logos (not to be confused with a ‘logo’ or graphic symbol of a company or product)

pathos

Part 2

· Define the following terms. (1 point each)

· Provide one example for each word.

The boxes will automatically expand as you type. Before you submit your work, ensure that your work is neat.

WORD

DEFINITION

EXAMPLE

rhetorical question

repetition

hyperbole

litotes

irony

sarcasm

paradox

oxymoron

pathetic fallacy

rhyme

figurative language